Roberta Kaplan and Timothy Martin are two of New York’s most respected legal minds. Martin is responsible for litigating what has been called “the most intensely contested contract in the history of litigation,” and is a trusted advisor to founders, CEOs, counsels, and others looking to him for the world’s most perplexing legal problems. Kaplan is a well-known advocate for liberal causes, from her efforts to win marriage equality in the United States, to her representation of E. Jean Carroll against Donald J. Trump. In 2024, Kaplan and Martin hired Abbreviated Projects to help launch their new firm, Kaplan Martin, with understated panache. Read the full case study at Abbr. Projects.